
(AsiaGameHub) – BGaming, a leading force in the online gaming sector, has unveiled a new engagement feature named Quests. This tool is designed to enable partner operators to connect more effectively with players and significantly enhance retention rates across their platforms.
BGaming Expands Engagement with Player-Centric Quests
Quests, a daily-mission retention system, is specifically crafted not as an internal business tactic to curb player attrition, but as a meaningful and comprehensive solution for the industry. Its goal is to maximize player value by reducing drop-offs and providing players with compelling reasons to consistently return to specific websites.
Julia Alekseeva, CPO at BGaming, expressed her approval of the new feature’s launch, adding:
“With BGaming Quests, we have further strengthened our already robust suite of player engagement and retention tools. Both BGaming Drops and Challenges have proven highly successful with operators, and Quests perfectly complements these offerings.”
Julia Alekseeva, CPO at BGaming
Demonstrating its confidence in the new tool, BGaming has opted to fully fund it internally, anticipating that the outcomes will justify the investment. Quests now joins the studio’s other popular features, such as Challenges and Drops.
These three features collectively form BGaming’s signature engagement suite, which is available to 3,000 operators. Quests also aims to reshape player expectations by incorporating non-competitive gamification elements, allowing players to focus on their individual journey and progress rather than feeling pressured by arbitrary deadlines.
BGaming believes this tool has the potential to increase the lifetime value of each player, as it provides an incentive for players to return for subsequent sessions, knowing they haven’t missed any opportunities from previous play.
Another reason BGaming expects Quests to succeed is that the entire system is managed by the studio, which also handles all payouts at no additional cost to operators – regardless of the winning amounts.
The BGaming Quests feature three daily missions applicable to the studio’s games, encouraging players to interact with specific features like the Buy Bonus, achieving multiplier targets, accumulating multiplier wins, or completing a certain number of spins or bets.
BGaming Keeps Quests Fresh, Creating Reasons for Player to Return
The tasks are refreshed daily, presenting players with new Quests to pursue, thereby creating, as the studio describes it, “a continuous engagement loop that encourages players to return regularly and continue their progression.”
By completing Quests, players earn Coins that can be exchanged for cash prizes, which are automatically credited to their accounts. The studio maintains complete transparency regarding how Quests operate, ensuring that both operators and players are always informed and can focus on the experience rather than the fine print.
“From a player’s perspective, these tasks are also highly enjoyable and rewarding. There is no pressure to complete tasks, with players able to work through them at whatever speed they desire,” Alekseeva concluded.
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